Commercial and Pipeline Insight: Inflammatory Bowel Disease
Competition Increases for the Biologics
Pages: 167
Publisher: Datamonitor
Date Published: November 2006
Format: PDF, Slide-Pack
Price: $11400
Overview
Introduction
Ulcerative colitis and Crohn’s disease are the primary constituents of Inflammatory Bowel Disease, which is estimated to affect approximately 1.8 million people in the seven major markets. Eight years after the launch of Remicade in Crohn’s disease the next generation of anti-TNF’s are poised for approval, but the anti-TNF class will soon be under attack from novel cytokine therapies.
Scope
*Ulcerative colitis and Crohn’s disease ten-year forecasts, contrasted against estimated total brand sales *Sales and volume estimates by indication from 2005-2015 for the US, combined five major EU markets (France, Germany, Italy, Spain, UK) and Japan *Analysis of late-stage pipeline products for Crohn’s disease and ulcerative colitis *Discussion of future events that affect the sales and volume of key brands
Highlights
The battle between Cimzia and Humira will depend on efficacy, convenience and cost. Datamonitor believes Humira’s efficacy in all patient segments, including low CRP patients and it’s wealth of safety data, added to the fact that it has already been used off-label, will win out over Cimzia superior dosing regime.
Patient segmentation is expected to be crucial in the future of IBD treatment. The maintenance of clinical remission and mucosal healing should be considered key outcomes, which should be targeted towards specific groups to aid product differentiation.
Ulcerative colitis patients respond better than Crohn’s patients to 5-ASAs and surgery, which can effectively be a cure, therefore Datamonitor predicts less success for the biologics in ulcerative colitis. Companies should be aware that IBD is estimated to be neither the most prevalent or profitable indication for autoimmune biologics.
Reasons to Purchase
*Compare inflammatory bowel disease forecasts with total brand sales for key existing products *Estimate the size of the Crohn’s disease and ulcerative colitis markets to 2015 *Benchmark late-stage pipeline products against the market leader
Table of Contents
ABOUT DATAMONITOR HEALTHCARE
About the Inflammation and Immune Disorders pharmaceutical analysis team
CHAPTER 1 EXECUTIVE SUMMARY
Objective of the analysis
Datamonitor insight into the IBD market
CHAPTER 2 EPIDEMIOLOGY AND PATIENT NUMBERS
Definition and diagnosis
Patient segmentation in the Inflammatory Bowel Disease spectrum
Prevalence and incidence of Inflammatory Bowel Disease
Crohn’s disease
Ulcerative colitis
Overview of Inflammatory Bowel Disease epidemiology studies
US
Europe
Japan
Ulcerative colitis incidence stabilizes as Crohn’s disease continues to rise
Reduction in North-South prevalence divide
NOD2 genetic connection
CHAPTER 3 MARKET DEFINITION AND OVERVIEW
Current market players
Centocor and Procter and Gamble’s blockbuster products lead, but Salix’s diversity and UCB’s pipeline are significant
Current treatment classes
Anti-inflammation drugs
Corticosteriods
Traditional immunosuppressants
Biologic targeted immunosuppression
Antibiotics
Anti-diarrheal and fluid replacements
ICD-10 codes used to define the IBD indications
Ulcerative colitis ICD-10 definition
Crohn’s disease ICD-10 definition
Treatment algorithm
Ulcerative colitis does differ in treatment from Crohn’s disease
5-ASAs tend to be more effective in ulcerative colitis
Crohn’s disease is treated with a wider range of drugs as surgery is not always effective
Step-up versus top-down
Unmet needs and challenges in Inflammatory Bowel Disease
How many rescue therapies can patients use?
Patient compliance an issue for 5-ASAs
Maintenance of remission and mucosal healing need to be proven
Standardized ulcerative colitis endpoints
Immunogenicity of biologic products
CHAPTER 4 COMMERCIAL FORECAST ANALYSIS
Remicade approval in ulcerative colitis
Remicade is first to market in ulcerative colitis for induction AND maintenance of remission
EMEA approves Remicade in EU to treat ulcerative colitis
Remicade boosted by prompt approval for maintenance of remission in ulcerative colitis in the US and EU
Additional anti-TNF brand launches
The biologic battle begins
Cimzia predicted to launch first in the US, but Humira likely to beat Cimzia to the European market
Centocor, Schering-Plough and Tanabe continue to roll out the approvals
Approval of Remicade for children with active Crohn’s disease in US and EU
Remicade approved for maintenance of remission in Crohn’s disease in Japan
Remicade approved as second-line therapy in Crohn’s disease in the EU
NICE review of Remicade, Cimzia and Tysabri
Launch of 5-ASAs reformulations and new delivery technologies
Reformulations dominate the 5-ASAs
Pentasa increases US price in January 2006
Salix invests in Colazal development
Retail corticosteroids
Entocort EC is the leading retail corticosteroid
Entocort EC (budesonide) capsules recommended by the American Gastroenterology Association as first-line therapy for the treatment of mild to moderate Crohn’s Disease
Warnings and safety issues
Immunosuppression can be a dangerous treatment path
Health Canada warn about cancer links in children and adolescents treated with Remicade
Hepatitis B reactivation warning for all anti-TNF agents in Canada
Patent expiries
Impact of patent expiries increases as cost containment becomes a global issue
US is trying to catch up with the EU in the biosimilars’ race
Colazal patent expiry
Data definitions, limitations and assumptions
Standard units
Japanese market data
Derivation of sales forecasts and pricing trends
Inflammatory Bowel Disease indication breakdown
Diagnosis value based on retail data only
CHAPTER 5 LATE-STAGE PIPELINE ANALYSIS
Key classes in the pipeline
Anti-TNF
Cytokine
Mesalazine
Regional launch dates and prices for new products
Humira (adalimumab)
Forecast and assumptions
Historical delay between submission and approval used to predict launch date
Patient and marketing potential
Humira rapidly achieves multiple indications
Humira is well positioned for use in Remicade failures, estimated at 60% after a year
Approval in ulcerative colitis expected to follow
Overview of latest Humira clinical trials
Cimzia (certolizumab pegol)
Forecast and assumptions
Strong uptake expected but competition reduces potential
Cost advantage hangs in the balance
Market and patient potential
Patient friendly injector may come too late as the competition beats UCB to it
Priority backing and Inflammatory Bowel Disease support by UCB essential for Cimzia to finally reach the market
Poor response in low CRP patients casts a shadow over trial results
Overview of latest Cimzia clinical trials
Nuvion (visilizumab)
Forecast and assumptions
Uptake limited to steroid-refractory ulcerative colitis patients
Patient and marketing potential
Fast Track status will help but cytokine release syndrome and Epstein-Barr virus side effects reduce patient potential
Clinical trial overview
Ulcerative colitis
Crohn’s disease
Tysabri (natalizumab)
Forecast and assumptions
Approval in Crohn’s disease forecast following MS approval but uptake will be limited by TOUCH program
High cost may recoup some revenue but sales in MS are more likely to provide the return on investment
Patient and marketing potential
PML risk and poor response in low CRP patients limits use to after anti-TNF therapy
Clinical trial overview
Prograf/Protopic (tacrolimus)
Forecast and assumptions
Prograf listed in pipeline for UC in Japan, and expansion into other markets is not expected
Patient and marketing potential
Clinical trial overview
Leukine/Prokine (sargramostim)
Forecast and assumptions
Patient and marketing potential
Multiple studies are planned but recruitment may be an issue here
Studies show some efficacy but the use of the higher CDAI 100 as an endpoint should be taken into account
Clinical trial overview
Mesavance (mesalazine MMX)
Forecast and assumptions
Off-label use is also predicted on the launch of Mesavance as is seen in all other 5-ASA products
Patient and marketing potential
A once-daily formulation meets a high unmet need but the physical size of the tablet may cause an issue with patients
Shire also markets Pentasa in the US and the launch of Mesavance will create conflict, although Pentasa’s high proportion of sales from off-label CD indications may save it
Clinical trial overview
Tetomilast (OPC-6535)
Forecast and assumptions
Tetomilast is expected to be used as an alternative to 5-ASAs but uptake will depend on results of more efficacy data
Patient and marketing potential
Pre-clinical and early phase results are promising but more side-effect data are essential
Clinical trial overview
Colal-Pred (prednisolone sodium metasulfobenzoate)
Forecast and assumptions
Patient and marketing potential
Clinical trial overview
ABT-874
Forecast and assumptions
Patient and marketing potential
Clinical trial overview
Other Inflammatory Bowel Disease pipeline agents
Salofalk Granu-Stix
Alicaforsen (ISIS-2302)
Golimumab (CNTO-148)
CNT0-1275
Colirest (CBP-1011)
Gastrom enema formulation (ecabet/TA-2711E)
MLN02
TC-2401
Nicotine
HuZaf (fontolizumab)
Apilimod (STA-5326)
Traficet-EN (CCX-282)
RDP-58
Teduglutide
Recently discontinued projects
Apaza (NAA-004)
APPENDIX A – MARKET DATA AND MAJOR BRAND KEY FACTS
Summary Inflammatory Bowel Disease market data
Pricing calculations and assumptions
Biologic key brands
Immunosuppressant key brands
Intestinal anti-inflammatory key brands
Corticosteroids key brands (retail only)
APPENDIX B – MARKET FORECAST DATA
US forecast data
EU forecast data
Japan forecast data
APPENDIX C- BIBLOGRAPHY AND METHODOLOGY
Report methodology
Forecast methodology
About Datamonitor
About Datamonitor Healthcare
About the IDI analysis team
Disclaimer
List of Tables
Table 1: Prevalence and incidence of Crohn’s disease in the seven major markets by country, 2006
Table 2: Prevalence and incidence of ulcerative colitis in the seven major markets by country, 2006
Table 3: Epidemiology studies into incidence and prevalence of IBD, 1984-2002
Table 4: Incidence of IBD in the European over-15 population, October 1991-September 1993
Table 5: Prevalence studies for IBD in Europe
Table 6: Estimated prevalence and incidence of Crohn’s disease in Japan, 1986-1998
Table 7: Key players in IBD in the seven major markets, 2006
Table 8: Remicade ACT 1&2 trial results (Patient % achieving response, remission and mucosal healing)
Table 9: Cimzia and Humira forecast launch dates
Table 10: Remicade’s pediatric Crohn’s disease results
Table 11: Late-Phase IBD pipeline products, 2006
Table 12: Phase I and II IBD pipeline, 2006
Table 13: Estimated launch dates across the US, EU and Japan for late-phase pipeline IBD products, 2006
Table 14: Benchmark brand $ per SU values, 2005
Table 15: Formulary price comparison between regions for biologic products, 2006
Table 16: Humira past and forecast time delay between submission and approval for the FDA and EMEA, 2002-06
Table 17: Tacrolimus studies in refractory IBD, 1998-2006
Table 18: Brands currently approved in IBD for sulfasalazine and its derivatives, 2006
Table 19: Abstracts and posters presented at key GI conferences in 2006 for mesavance
Table 20: Estimated Crohn’s disease sales in seven major markets, by class
Table 21: Estimated ulcerative colitis sales in seven major markets, by class
Table 22: Intestinal anti-inflammatory dollar per standard unit assumptions, 2005
Table 23: Remicade: key facts
Table 24: Humira: key facts
Table 25: Neoral: key facts
Table 26: Salazopyrin: key facts
Table 27: Asacol: key facts
Table 28: Pentasa: key facts
Table 29: Colazal: key facts
Table 30: Dipentum: key facts
Table 31: Entocort: key facts
Table 32: US forecast sales data, $m, 2005-2015
Table 33: Five major EU markets sales forecast, $m, 2005-2015
Table 34: Japanese sales forecast, $m, 2005-2015
List of Figures
Figure 1: Ulcerative colitis and Crohn’s disease in the digestive tract
Figure 2: Trends in Crohn’s disease incidence over time and by age group, 1940-1993
Figure 3: Sales of top five marketed IBD products in the seven major markets ($m), 2002-05
Figure 4: Gastroenterology brands marketed by Salix, 2006
Figure 5: IBD overview treatment algorithm
Figure 6: Step-up versus top-down approach
Figure 7: Sustained response and remission in ulcerative colitis for both weeks 8 and 30, ACT 1 & 2 trial data
Figure 8: Remicade uptake in IBD in the US and 5EU, 2002-2015
Figure 9: Comparative advantages and disadvantages of Humira and Cimzia
Figure 10: Remicade global* sales, split by IBD and other indications, 2005-2015
Figure 11: Tanabe’s expectations for Remicade approvals in Japan
Figure 12: Estimated percentage use of Remicade in Japan by indication, 2006
Figure 13: Pentasa sales value and volume ($m and SU), 2002-2015
Figure 14: Entocort US forecast ($m), 2006-2015
Figure 15: Estimated sales breakdown by indication for key US brands, 2005
Figure 16: EU key brands with estimated sales breakdown by indication, 2005
Figure 17: Breakdown of clinical trial pipeline for IBD agents, 2006
Figure 18: Working hypothesis regarding the role of cytokines in the pathogenesis of Crohn’s disease
Figure 19: Humira commercial and clinical scores
Figure 20: Humira’s forecast for Crohn’s disease and total brand sales in the seven major markets ($), 2002-2015
Figure 21: Cimzia commercial and clinical scores
Figure 22: Cimzia global (7MM) Crohn’s disease forecast, 2006-2015
Figure 23: Nuvion commercial and clinical scores
Figure 24: Nuvion global (7MM) forecast in ulcerative colitis
Figure 25: Tysabri commercial and clinical scores
Figure 26: Tysabri global Crohn’s disease sales forecast, 2005-2015
Figure 27: Tysabri ENACT-1 and 2 results
Figure 28: Prograf commercial and clinical scores
Figure 29: Leukine commercial and clinical scores
Figure 30: Mesavance commercial and clinical scores
Figure 31: Mesavance global sales forecast, 2005-2015
Figure 32: Mesavance results from two combined Phase III clinical trials in moderate to severe ulcerative colitis
Figure 33: Tetomilast commercial and clinical scores
Figure 34: Colal-Pred commercial and clinical scores
Figure 35: Colal-Pred ulcerative colitis sales, 2005-2015
